AI search • GEO • technical SEO • real observations

Practitioner notes on AI search, GEO, and what's actually changing.

Built by an SEO practitioner who was tracking LLM citations manually before the tools existed. Everything here comes from real work — not theory.

> topic: AI + SEO

> focus: GEO / AEO / crawl visibility

> workflow: Screaming Frog + AI audit

> script: log-analysis.py

> package: pandas, requests, bs4

> compare: Claude vs Gemini vs ChatGPT

What's Here

Core areas I'm actively working in and documenting as things evolve.

How search is changing, what GEO and AEO mean in practice, and how to stay visible as AI reshapes organic discovery.

Reusable prompts for auditing brand visibility across ChatGPT, Gemini, Perplexity, and AI Overviews.

Scripts, automation tools, and step-by-step guides for technical SEO work.

Real systems and experiments you can keep expanding over time.

Turn crawl exports into faster technical reviews, summaries, and action items.

Identify AI crawlers, watch status codes, and see which sections are getting hit.

Use Python and packages to clean exports, build sheets, and speed up SEO tasks.

Open-source Python tools built to automate citation tracking and content auditing. Free on GitHub.

Systems connecting AI, crawls, spreadsheets, and repeatable tasks.

GEO audit templates, citation tracking logs, and checklists ready to use.

AI Mode behavior and inline citation patterns post-May 2026

Entity signals and how they affect LLM brand visibility

Schema markup clarity for AI-generated answer surfaces